We have overseen
in online sales for our clients.
Solarek Studio builds and maintains e-commerce websites for national brands and retailers that sell home goods. We provide these services to companies that deal with a full range of a product's "lifespan". We work for brands, distributors, wholesalers, and retailers at the point of sale online. We conduct this business from our headquarters in New York City, a city which is at the heart the home goods industry in the U.S.
Some of the home goods brands we represent online include:
We work with clients across the U.S. For example, some of our current clients are located in: Missouri, Illinois, Ohio, New Jersey, and New York. We seek clients that want to energize the industry and work in new ways to engage customers.
Samples of Work
Pickard China, the oldest manufacturer of tableware in the United States, selected the Solarek Studio to design its new website. Launched in the fall of 2008, the site is rich in keywords and ranks at the top of Google in Pickard's top sales areas. There is an administration system to let employees easily update product information and photos.
We recently designed and coded a new website for a home goods store in Westport, Connecticut. In the image below, I show my strategy behind the site design.
Mottahedeh recently hired us to re-design its website. The parent company (Mottahedeh, Inc.) distributes Mottahedeh, R. Haviland & C. Parlon, and Milestone. I designed the new site to show the three brands with equal footing, and make it easy to navigate to each. In the attached comparison, I show the enhancements I made over the original. Currently, the new home page is 'live,' with subsections coming as they are ready.
"Working with Solarek Studio has been an extremely positive experience. The end result has exceeded our expectations on every level. Our website not only looks beautiful, but is a functional B to B tool plus a retail profit center. We have already received numerous comments that our site is the best in our industry. The continual customer service and insight into search ranking has been invaluable to our success." ~ Tim Kuz
We build sites that bring in new customers. New customers mainly find our clients' sites via Google. This is possible because we build sites from the first sketch with Google in mind. Customers also come to our clients' sites via other websites, such as blogs. These are sales that otherwise would not exist. Once our store is found in Google, our e-commerce sites mirror what would occur in a store. Our sites market the product, and then the customer conducts the 'checkout.'
We also boost sales with a client's current customers.
We move business operations online resulting in cost savings. For example, showing a person items online is cheaper than sending a print catalog. Furthermore, there is cost savings in that a website isn't thrown away like paper. Instead of spending $1k on a magazine ad and getting four sales leads, we spend $1k online and get the same amount of sales leads each month thereafter. A website is an investment that lives on; print ads die after the print piece is put in the trash.
We increase the amount of knowledge in a company, and make it easy to share product and market information. We also allow people to store and review past purchases and information.
There is strength in numbers. The sum of our network provides leverage with brands, manufacturers, and distributors.
We can easily and quickliy compare retailer information (e.g. sales statistics) to notice new developments.
We are in touch with your industry’s needs, and can quickly add features to help boost sales based upon experience with our other similar clients.
We work with many brands. Our past experience with national brands increases the likelihood that more brands will join us in the future. This helps retailers since we can share the brand’s products with retailers websites via our Bridge product syncing program.
Delivery of Our Services
From our office in the East Village of Manhattan, we provide the services by phone, e-mail, and in person. We send business ideas and design to clients for review by e-mail. Once approved, we build the idea on the client's website.
We save clients money by allowing the client to not have full-time IT employees, nor have people physically working on site. The payment structure is freelance, so the client has no exposure besides the agreed upon costs to build and maintain the site.